Canadian Website Tracks Brands in Films

If you've ever felt like you were watching one long commerical the last time you went to the movie theatre, you're not alone.

A Canadian website called Brand Hype allows you to view a list of product placements in film scenes. You can search the archive by movie, brand or character, or just browse alphabetically.

You can read an interview with the developer of Brand Hype here.

The curious and brave should check out BrandChannel "The World's Only Online Exchange About Branding" who hand out awards for excellence in product placement advertising.